Privacy

What we collect

• Your email address — only when you submit it to unlock a tool. One email unlocks every tool on the site, permanently.
• Anonymous usage events — which tools get viewed, calculated, and unlocked, tied to a random anonymous id in a cookie, not to your email unless you've unlocked. This is how we know which tools are worth building more of.

What we don't collect

The numbers you type into a calculator — revenue, ad spend, margins, inventory values — never leave your browser. Every calculation runs client-side. Only your email address and which tool you unlocked ever reach our server.

Cookies

Two first-party, functional cookies: one that remembers you've unlocked the site (so you're never asked twice), and one anonymous id for the usage events above. These are strictly necessary to how the site works and aren't optional.

We also use Google Analytics, which sets its own cookies (_ga and similar) to distinguish visitors — no advertising or cross-site tracking cookies, and we don't use Google Analytics' advertising features. These only load if you accept the cookie banner on your first visit; you can change your answer any time via the "Cookie preferences" link in the footer.

Who we share it with

Service providers only, to run the site: Resend (sends the unlock and follow-up emails), Neon (hosts the database), and Google Analytics (traffic and usage analytics). None of them get your calculator inputs — we never collect those in the first place. We don't sell data, ever.

Apps we recommend

Our pages and follow-up emails may recommend Shopify apps such as Selvra OS and Verve AI. Your email isn't shared with or added to either app's own list unless you sign up there yourself.

Unsubscribe and deletion

Every email has a one-click unsubscribe link that works immediately — no login, no confirmation step. To request that your email be deleted entirely rather than just unsubscribed, contact hello@sellevate.tools.